Edblad Edits / Autumn 2026

Paris Fashion Week

WITH FREDRIK ROBERTSSON

FREDRIK ROBERTSSON

The Swedish fashion icon and haute couture collector Fredrik Robertsson shares his top style tips as he gets ready for Paris Fashion Week. Just like in previous years, he wears jewellery from Edblad while attending the hottest fashion shows of the season.

What’s a must-have in your jewellery collection?

A must-have in my wardrobe is a whole lot of rings. I don’t even dare counting them, but I probably have over a hundred. Without my rings, I feel naked.

What are your favourites from Edblad’s spring collection?

The Insignia bracelets are definitely my favourites.

Less is more or more is more?

More is more is fun, but there has to be harmony in it, so I’ll say less is more – which will probably confuse everyone.

What’s your best styling tip?

Don’t follow trends - trust your gut. If you feel comfortable and confident, it will show.

Where do you find inspiration for your looks?

I find inspiration everywhere - from designers, Instagram, street style, fashion editorials… And of course, I have my fashion icons who inspire me.